Design & Content Creation- Stevens Pass | Vail Resorts
Publications:
Powder Mag 2024 | Washington Ski Resort Celebrates Beloved Employee In Heartwarming Video
Powder Mag 2024 | Washington Ski Resort Helps Boy Overcome Fear of Chairlifts in Heartwarming Video
Awards:
Nov. 2023 | Voted MVP on the West Regions Communications Team.
Feb. 2024 | On-The-Spot Award- Have Fun Value
Feb. 2024 | On-The-Spot Award- Serve Others Value
April 2024 | NSAA Best use of video Finalist
May 2024 | Vail Resorts Internal Communications Awards - Best Team Member Humanization Post
Jan. 2025 | Received On-The-Spot Award- Do Good Value
Jan. 2026 | Vail Resorts Marketing & Communications HYPE Award - for response to Stevens Pass delayed openings, extreme weather events, road impacts, power outages, and state road updates lasting multiple months.
Aug. 2026 | On-The-Spot Award- Serve Others
Aug. 2026 | Stevens Pass Ski Resort: Won the internal Do Right Award.
Our team won this for our response to the flooding that occurred at the start of the season. I played a role in this response by bridging the gap between business communications and guest feedback. I collected all the feedback provided on social media and organized it to support our company in making the right decision in supporting our community.
Stevens Pass Social Graphic Starter System
Visual identity · Content design · Art direction · Template systems
I developed a visual system to make Stevens Pass social content feel more cohesive, recognizable and distinctly Stevens.
The direction combines documentary photography, condensed typography, boxed framing, route-marker labels and restrained texture to reflect the rugged, lived-in character of the Pacific Northwest.
I created a visual palette, typography system, graphic rules and six repeatable templates for:
Reel covers
Operational updates
Terrain and events
90th anniversary storytelling
Community profiles
Guide carousels
The system also established practical rules for hierarchy, accessibility, image treatment and production, helping differentiate clear operational communication from more expressive campaign content.
